KHJL - FM 92.7 - Thousand Oaks, CA

On February 14th, KJLL-FM, formerly “92.7 Jill-FM” unveiled a new brand in Southern California, transitioning to the name “Playlist 92.7-FM” and promising “Southern California’s biggest playlist – we play everything.” KJLL Operations Manager/Program Director Rick Shaw says, “market research told us that our existing target audience of Women 25-54 wanted ... See more a broad mix of eras and styles…everything fro...m 70s classics to today’s hits. So we’ve put together an extra wide variety – a big playlist – that will help us build on the audience that has been increasing over the last six months. This isn’t a format change...it’s a playlist expansion.” “We’re excited about this new brand” said Playlist 92.7 General Manager Matthew Rodriguez. “From the research we’ve seen we know that both h listeners and advertisers will love it.” Playlist 92.7 will define what 92.7-FM has been predicated on since it signed on-air; a deep love and passion of music, featuring an eclectic upbeat mix of music from the 70s, 80’s, 90’s, 2000’s and some of today’s biggest songs. “A format that we feel the listeners in Southern California have demanded for years,” says Shaw.

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