In 1995, SCPC now SMG obtained a broadcast license and Radio Free Africa (RFA) hit the airwaves at the end of August the same year covering only one administrative region Mwanza and its environs. This set the stage for the subsequent phases in its growth. From the experiences gained in the setting up and operation of the broadcast equipment, in the second phase, SCPC embarked on a systematic program to expand its broadcast infrastructure to cover more regional areas. Indeed the main strategic goal being to capture a bigger market share by bringing the Company’s broadcasting service to Dar es ...