WATZ - AM 1450 - Alpena, MI

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WATZ RADIO INCORPORATED A brief history of a broadcasting legend... and tradition, with Alpena's first station.... First Broadcast ... November 1946 up on "Potter Hill ... See more ovember 1946 up on "Potter Hill / Radio Hill" - Located Northwest of M-32 & Bagley Street. WATZ has a long, rich heritage in the broadcast industry. The station was the first commercial broadcast facility in Alpena, and one of the first in Northern lower Michigan. We hope you enjoy this short history. WATZ has its origin to the mid 1940's when the Midwestern Broadcasting Company decided to locate a broadcast facility in Alpena. Company founders in partnership developed WATZ INC. which remains a part of the company to this day. As part of the process, the company started an aggressive construction effort of broadcast properties throughout Northern Michigan in what was to eventually become known as "The Paul Bunyan Network" . Early broadcast holdings and startups by the company included its flagship station WTCM in Traverse City, WATC in Gaylord, WATT in Cadillac, among others. The company then moved from Radio to television when WPBN (Paul Bunyan Network) Channel 7 in Traverse City, and later WTOM (Top Of Michigan) channel 4 in Cheboygan were established. A majority of those properties have since been sold by Midwestern Broadcasting, but do remain on the air. In the early days, WATZ radio (1450 KHz - 250 watts) carried a variety of programs from various network sources. Those included corporate, to other national network sources or recorded programs. But a good share of programs originated from Alpena... either on location or in studio. As well, a lot of WATZ announcers were local natives, and still are. Les Biderman (one of the company founders) Interviews Newsmakers, Including A famous Congressman. As business grew, so did the broadcast facility when a studio expansion occurred on the old "Potter Hill / Radio Hill" site. In 1967, the stations FM transmitter was added to the Alpena airwaves. Originally, it was a 3,000 watt signal at 93.5 MHz which easily covered Alpena County. In the late 1980's, the FM frequency was changed to 99.3, the power increased to 50 thousand watts, and studios moved to downtown Alpena. A new tower for the FM signal was constructed south of Alpena and transmitter Power on the AM transmitter signal was increased to 1000 watts... Sweet Sounds From An Early Remote Broadcast On Location In Alpena Professor Thompson with a live broadcast from "Studio 2" On May 26th, 2006, Midwestern Broadcasting finalized the purchase of WVXA in Rogers City which remains 96.7 on the FM dial, but the call letters were changed to WRGZ. With that addition, WATZ \ WRGZ reach residents of Northeast Michigan from Standish to Mackinaw City. WRGZ also features some special broadcasts - including news - and network farm programming - specifically aired for that market, apart from the WATZ signal. Eugene "Skeets" Deno Carl Olson - News Director Larry Elliott Now of TV 12 Today, WATZ still airs numerous local programs and many have their origin from years ago (TradeMart, Sunday In Poland, Rotary Radio Auction, Just to name a few). With upgrades in audio equipment, the studios now have full digital editing capability for commercial production and for other audio material needs. A 4th of July Parade Broadcast With Don Parteka - Larry Elliott - Barb Elliott Former Station Manager Ralph Diethelm Bob Edwards, Don Parteka and Bob Randall. Don Receives His Michigan Country Hall Of Fame Induction Plaque - For His Promoting And Preserving Country Music. Patti Eskuri Receives News Award From Congressman Don Riegle Bruce Bannon Who Worked Afternoons in the 70's... While the overall methods of broadcasting may have changed, the philosophy of our company remains... that being to inform and entertain. We're proud to serve you. Long Time WATZ Morning Man Roy Beard

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Alpena - Michigan, United States - English

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(989) 354-8400

123 Prentiss Street Alpena Mi. 49707 USA

watz@watz.com

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