WWSB is a full service television station in Sarasota, Bradenton, Venice and North Port, Florida, broadcasting on local digital UHF channel 24 and on virtual channel 40. Founded in 1971 as the first television affiliate in the area based neither in Tampa nor St. Petersburg, it is owned by Calkins
Media. WWSB is affiliated with ABC (American Broadcasting Company), airing ABC's primetime shows in the evening. In the morning, the station airs ABC's morning news and information program, with spots for local news and weather; in the afternoon, it airs ABC's soap operas; in the early evening, it shows ABC's national news broadcast and ABC 7 News. After primetime, it airs its own local newscasts, followed by ABC's late-night programming. WWSB also airs local sports broadcasts.