Entertaining, informing, educating and empowering South African Citizens in all Lesedi FM areas. We are a contemporary and a compelling radio brand in order to further more Sesotho speaking and Sesotho understanding people. ‘Re motlotlo ho e tsa phapang’ We are proud to make a difference. Our communication is segment specific as to ascertain opportunities presented by DTT and the response by the various target markets i.e Youth, Gospel and Sesotho traditional and contemporary music